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Terms and Conditions

Last updated: January 2026

These Terms and Conditions govern the use of the ReturnLoop service and website. By accessing or using ReturnLoop, you agree to be bound by these terms. If you do not agree to these terms, you should not use the service.

1. About ReturnLoop

ReturnLoop is a business-to-business software service operated by Booking Butler Ltd, registered in England and Wales. Company number: 16391467 Registered office: 2 Greaves Fold Holywell Green Halifax HX4 9DY Contact email: [email protected]

ReturnLoop provides a service that enables salons, clinics, and service-based businesses to automatically follow up with clients after completed appointments through service-related SMS communications.

2. Eligibility and use

ReturnLoop is intended for business use only. By using the service, you confirm that you are authorised to act on behalf of the salon, clinic, or organisation registering for the service.

You agree to use ReturnLoop only for lawful, legitimate service-related communications and in accordance with applicable data protection and electronic communications laws.

3. Nature of the service

ReturnLoop is not a booking system, CRM, or marketing broadcast platform. The service is designed solely to:

  • Send post-appointment follow-up messages
  • Prompt client rebooking after visits
  • Request feedback or reviews
  • Automatically stop after a defined message sequence

ReturnLoop does not guarantee rebooking rates, review outcomes, or revenue increases. Results vary depending on business processes and customer behaviour.

4. Client communications

All messages sent using ReturnLoop must relate to services already provided to the client. The business remains responsible for:

  • Ensuring client contact details are accurate
  • Ensuring an appropriate lawful basis or consent exists for messaging
  • The content and appropriateness of communications sent on its behalf

ReturnLoop may use shared service numbers solely as a technical delivery mechanism for SMS communications sent on behalf of businesses.

5. Data protection

When using ReturnLoop:

  • The salon or business acts as the data controller
  • Booking Butler Ltd acts as the data processor

Personal data is processed in accordance with the Privacy Policy and any applicable Data Processing Agreement. Businesses remain responsible for complying with their own data protection obligations.

6. Fees and subscription

ReturnLoop is provided on a subscription basis. Pricing, billing frequency, and any trial periods are as displayed on the website at the time of purchase or agreement. Unless stated otherwise:

  • Fees are charged in advance
  • Prices exclude VAT where applicable

We reserve the right to change pricing with reasonable notice. Pricing changes will not affect the current billing period.

7. Cancellation and termination

Subscriptions may be cancelled at any time. Cancellation takes effect at the end of the current billing period. No refunds are provided for partially used subscription periods. We may suspend or terminate access to the service if:

  • These Terms are breached
  • The service is used unlawfully or inappropriately
  • Required fees remain unpaid

Termination does not affect accrued rights or obligations.

8. Service availability and changes

We aim to provide a reliable and continuously improving service but do not guarantee uninterrupted availability. ReturnLoop may be updated, modified, or improved from time to time. Features may be amended or withdrawn where required for operational, legal, or security reasons.

9. Limitation of liability

ReturnLoop is provided on an "as is" and "as available" basis. To the maximum extent permitted by law:

  • Booking Butler Ltd shall not be liable for indirect or consequential losses
  • We are not liable for loss of bookings, revenue, or profits
  • We are not responsible for client decisions or business outcomes

Nothing in these Terms limits liability for death or personal injury caused by negligence, fraud, or any liability that cannot legally be excluded.

10. Indemnity

You agree to indemnify Booking Butler Ltd against any claims, losses, or damages arising from:

  • Misuse of the service
  • Unlawful communications
  • Failure to comply with applicable laws or regulations

11. Intellectual property

All intellectual property rights in ReturnLoop, including software, branding, and content, remain the property of Booking Butler Ltd. You may not copy, modify, distribute, or reverse engineer any part of the service without prior written permission.

12. Governing law

These Terms and Conditions are governed by the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.

13. Changes to these terms

We may update these Terms and Conditions from time to time. The latest version will always be available on our website. Continued use of the service constitutes acceptance of any updated terms.

14. Contact

If you have any questions regarding these Terms and Conditions, please contact:

[email protected]

© 2026 ReturnLoop. All rights reserved. ReturnLoop is operated by Booking Butler Ltd — Company No. 16391467 | Registered in England and Wales. Registered office: 2 Greaves Fold, Holywell Green, Halifax, HX4 9DY.